Inicio > Economía, finanzas, empresa y gestión > Empresa y gestión > Ventas y marketing > Strategic Marketing for Success in Retailing
Strategic Marketing for Success in Retailing

Strategic Marketing for Success in Retailing

Strategic Marketing for Success in Retailing

A. Coskun Samli / ACoskun Samli

120,84 €
IVA incluido
Disponible
Editorial:
Bloomsbury Publishing plc
Año de edición:
1998
Materia
Ventas y marketing
ISBN:
9781567201864
120,84 €
IVA incluido
Disponible
Añadir a favoritos
Sobre IBD

Artículos relacionados

  • Websites That Work
    Paul J Scott
    Why do so many business owners pour time and money into their websites and get so little in return? Usually, it’s because they aren’t focusing on the right strategies. They waste resources chasing the wrong metrics, and don’t know how to turn views and other forms of engagement into sales. They know they need to find customers online to stay competitive, but aren’t sure how. Ge...
    Disponible

    25,15 €

  • Exploring Markets
    Stefan Kühl
    Organizations construct their environments themselves. From the bewildering, chaotic array of impressions, they take those bits of information that enable them to produce such a view of the environment – one that makes it possible for them to operate in the environment with relative confidence. Thus, contrary to what traditional market research suggests, organizations do not re...
    Disponible

    7,33 €

  • Inter-Organizational Trust for Business-To-Business E-Commerce
    Pauline Ratnasingam
    ...
    Disponible

    131,38 €

  • Contemporary Research in E-Marketing, Volume 1
    Sandeep Krishnamurthy
    ...
    Disponible

    112,16 €

  • The Experience Effect for Small Business
    Jim Joseph
    As every customer knows, the shopping experience is critical to brand satisfaction and loyalty. We all care deeply about the overall experience of the buying process--the marketing message, subliminal cues, the sales approach, personal human interaction...and more. When all of these elements come together in a cohesive and seamless package, a loyal customer is born. Brand strat...
    Disponible

    32,29 €

  • Marketing Campaign Development
    Mike Gospe
    This book is a practical, pragmatic 'how to' book designed for hi-tech marketing operations, regional, and corporate marketing leaders at every level. This unique book takes you step-by-step through the disciplined, yet practical, process of architecting truly integrated marketing communications plans that work. In it, you fill find a prescription for building a successful, rep...
    Disponible

    27,98 €

Otros libros del autor

  • Who Stole Our Market Economy?
    A. Coskun Samli / ACoskun Samli
    This book discusses the current landscape of our market economy, which is in the hands of financiers and billionaires who decrease competition as well as consumer power. In order for society to fully thrive and provide its members higher living standards and quality of life, it must distribute and deliver the fruits of the economic activity without discrimination and favoritism...
    Disponible

    132,82 €

  • Coping with Retail Giants
    A. Coskun Samli / ACoskun Samli
    Coping with Retail Giants critically analyzes the modern retail market and identifies how businesses gain the competitive edge over the major retailers that currently control the market. Dr. Samli argues that as society advances economically, consumers will seek better values generated by the retailing sector. ...
    Disponible

    134,23 €

  • Empowering the American Consumer
    A. Coskun Samli / ACoskun Samli
    ...
    Disponible

    121,94 €

  • Information-Driven Marketing Decisions
    A. Coskun Samli / ACoskun Samli
    ...
    Disponible

    121,93 €

  • Counterturbulence Marketing
    A. Coskun Samli / ACoskun Samli
    ...
    Disponible

    95,74 €

  • Social Responsibility in Marketing
    A. Coskun Samli / ACoskun Samli
    ...
    Disponible

    121,78 €